KUSH BOYS STUDIOS FRIENDS IN HIGH PLACES
The world’s biggest watch event opens in Basel, Switzerland, this week on the back of a bumper year thanks to Asian demand for luxury timepieces. Hublot, a subsidiary of French luxury goods group LVMH, will use the high-profile event to unveil “The $5 million” a watch comprising no less than 1,282 diamonds. “This is the most precious watch ever created by Hublot and its long-standing partner, Atelier Bunter in Geneva,” said Hublot.
The piece is the result of 14 months work, including that of a “master-cutter” from New York who fashioned the largest stones. The watch will be displayed under very tight security, a company spokeswoman said, and only select Baselworld attendees will even be allowed to view it.
Hermès honours the ancient art of straw marquetry, a form of expertise that has become extremely rare, with these two beautifully dialed watches. Marquetry (also spelled as marqueterie) is the art and craft of applying pieces of veneer to a structure to form decorative patterns, designs or pictures. Presented for the first time on a watch dial, the Hermès Arceau Marqueterie de Paille watches reflect a highly complex miniaturisation of the marquetry technique.
The blue and black motifs depict two iconic Hermès tie patterns featuring chevrons and tiny squares. The rye straw used in these models is produced by only one farm in France. These two collector’s models are presented together in a precious Makassar ebony presentation box, itself adorned with straw marquetry.
For each of the past few years at the SIHH show in Geneva, Cartier has unveiled a “grande complication” wristwatch featuring a tourbillon, perpetual calendar and monopusher chronograph. This year, Cartier has drawn inspiration from Cartier pocket watches produced in the 1930′s to produce the eye-catching piece you see here. The watch is crafted in white gold, with skeletonized Roman numerals, something that we have also seen the past few years in some of Cartier’s higher end pieces.
Hublot has joined the stream of limited edition models by issuing its new F1 King Power Interlagos watch. This marks the second new Hublot F1 watch unveiled this month and the eighth model overall for the Hublot F1 collection. It is dedicated to the Formula 1 Grande Premio Petrobras do Brasil 2011 competition, the last Grand Prix of this season’s Formula One World Championship. The Hublot F1 King Power Interlagos watch comes on a hornback alligator leather strap with blue stitching.
Louis Vuitton continues to develop its iconic “Tambour” design with the addition of this new ultra high-end model, the Tambour Minute Repeater. The timepiece comes in a 44mm white/pink/yellow gold case (your choice), manual wind mechanical Louis Vuitton Caliber 178, and smoked sapphire crystal displays. To catch up with the hottest fashion trend, the Louis Vuitton watch is endowed with a smoked skeletonized dial. The men’s watch is submersible to 30 meters. Production by special order only.
Luxury Swiss watchmaker Hublot has created a $5 million diamond-encrusted ladies’ watch and plans to unveil it next year, Bloomberg reports.
The watch contains as many as 300 carats of polished diamonds, and is more expensive by $2 million than the Big Bang diamond watch model sold this year.
“Women are buying more than men, women are buying more often than men and women are very influential over men, so you have three good reasons to work on this population,” Chief Executive Officer Jean-Claude Biver said in an interview.